With an unparalleled career that has consistently transcended the boundaries of music, culture and thought leadership, Freddie Ravel sees our present era as not the “Great Lockdown” but rather, the “Great Free Up”….a historic moment to reset and raise human potential through the world’s oldest and undisputed international language of music.

As, cut tracks with Kanye and led the teams behind Dr. Martin Luther King Jr, Deepak Chopra, J Lo and Lady GaGa to become the expert’s expert on successful multi-cultural and generational integration.

Dubbed the Keynote Maestro by the City of Los Angeles for “renewing the national and international economy” through his Life In Tune™system, his clients include IBM, NASA, Google, Blue Cross, EY, and Prudential calling his “ideal balance of Entertainment and Content” essential for transforming conflict to high-performance collaboration and beyond.


Full Episode


Wisdom Quotes

It takes speakers 20 minutes just to get the audience interested, but in music it's not 20 minutes. It's about 20 seconds. And people are up on their feet and they're clapping. So one of the great advantages of music is it gets people… Click To Tweet Music is a multitasking power tool to enhance the way we live a tool that can help us lead better, help us collaborate on a higher level and help us stay in rhythm and stay in sync, especially now in this time of the pandemic. Click To Tweet If you're in wait and see, it means you're not in rhythm. Click To Tweet If you can be as present as possible, then you're living life as richly as you can. Click To Tweet By creating a slower tempo, we create space. Between our words, and by creating space between our words, we allow the listener to hear their own thoughts. And that's when I believe we can connect at the deepest level when, when we're… Click To Tweet It's very important to match the energy and in music it's so critical. You're not only matching it, but you're blending energies and it affects the outcome and it affects the beauty or the failure of the song that you're making or the… Click To Tweet I believe there's another place we can live in our mind and in our thoughts. So when I'm thinking about timelessness, I can associate that with certain sounds, time stretches. Click To Tweet Gratitude, is one of those super power, attitudes that will propel you into it will surprise you. Click To Tweet By virtue of having a heartbeat, you've got a drummer inside of you. All of us have this living drummer inside of us. Click To Tweet If I have a drummer on the stage, I will tell the drummer I'll be at the side of the curtains, like a one, and I'll ask them to start playing a rhythm for me because the drummer will get the audience in state. And it's much easier to hit… Click To Tweet All those people running for office. If they're going to hit the stage, they don't go on with silence or with just the audience clapping. They go on with music in some form or another. And usually the music is tapped into there somehow… Click To Tweet Music is a system that is as ancient as anything we've ever seen in terms of communication. Click To Tweet Carlos Santana does hear and feel the energy of the present moment in a, in a very unique way. And he's able to synthesize things very quickly and he's able to bring them to his fingers and he's able to hit that guitar in a way that has… Click To Tweet We are teachers sometimes, but students all the time. Click To Tweet Music to me is a blend of alchemy. Western music talks about keys and chords and scales. And a space of self-awareness and spirituality. I am about accessing the whole thing with those two worlds. Click To Tweet We all have to find our areas to master. But it all starts with 'I am' and the I am is your melody. And the melody is the thing that people remember about you. Click To Tweet The fastest way to learn anything is to fail. All of us have these, I would call it all the trials and tribulations. All of us do. It's part of living. You have to embrace the unexpected. The dissonance that sometimes comes with it, the… Click To Tweet A zoom call. Is like the sandbox, your face is going to be in a square. I'm going to ask everybody. Take care of your sandbox. because you only have a little square and people have to get a feel for everything that used to deliver.… Click To Tweet


Wisdom Clips

Transcript by AI

Freddie Ravel & CK Lin Transcript by AI


CK LIN: [00:00:00] welcome to noble warrior. This is a place where entrepreneurs talk about what it takes to create a life of purpose . We're going to talk about mindset, mental models, actionable tactics, such that you can take everything you learned and then go out and create a life of purpose for you.

[00:00:15]My next guest is the founder of life in tune is best known as the Grammy nominated artists of earth, wind, and fire. He's playing alongside of some of the legendary artists of our time. Madoona, Carlos Santana, Prince. He's known as the Keno maestro, helping fortune 100 companies taking business chaos into business.

[00:00:38] Harmony, please. Welcome Freddie

[00:00:40] Freddie: [00:00:40] Reval. Yes. Hey, hi. C K. Okay.

[00:00:45] CK LIN: [00:00:45] Thank you so much for being here, Freddy really, really appreciate you

[00:00:49] Freddie: [00:00:49] are

[00:00:51] CK LIN: [00:00:51] one of the, the, the thing that really inspired me right away when I met you is. Music is something that is  so embodying you. Right. And for me, you're just exuding joy and life and a lightness.

[00:01:07] And it's so intoxicating. So I'm curious to know from your perspective, what are some of the personal practices you have to step into this higher vibration?

[00:01:20] Freddie: [00:01:20] Well, thank you. C K I w I'd have to say that one of the, one of the most important things is what you and I did just before we jumped on this, this broadcast, and that was a breathing exercise that, that you guided me through, but that's something I also do.

[00:01:33] Every day. I, I have four things that I do. I scrape the tongue. I get up in the morning and I scraped my time. Right? When I get, get out of bed, that's something that comes from India and it's a very ancient practice, but I think it's very important. The second one is a salute, the sun, which is a yoga salutation.

[00:01:54] It's called the sun salutation in yoga. It's a 12 different poses. So I do that. in fact, in my studio, I even have a yoga mat behind me and, I keep it there. I always have, something about having a mat close to where I work. It makes me, it makes me feel guilty if I don't jump on it. So in the third one is a breath I do reverse nostril breathing and the fourth one is meditate.

[00:02:25] So that practice scrape the tongue, salute the sun, breathe and meditate. I've been doing that for about over 25

[00:02:33] CK LIN: [00:02:33] years. Amazing. So this is part of your discipline as a way to set up your day

[00:02:39] Freddie: [00:02:39] practice. Yeah, definitely definite practice.

[00:02:42] CK LIN: [00:02:42] So you mentioned a few things that I had no idea what you were referring to.

[00:02:46] What's reverse breathing. And also what kind of meditation do you do

[00:02:50] specifically?

[00:02:51] Freddie: [00:02:51] So, it's called reverse nostril. Breathing it involves the nose and involves the nostrils. And, what it is is you take the, in my case, I take my left hand and I take my left thumb and I cover my left nostril. And then I take my left index finger and I'm going to alternate between my thumb and my index finger.

[00:03:14] So I put the thumb over the left nostril and I breathe in only through my nose. Then I cover my right nostril with my index finger and I blow out through the other nostril two more times.

[00:03:37] And then when you release it, take a deep breath with both nostrils and you should feel a kind of a rush of oxygen to the brain. Probably a little bit of dopamine and oxytocin too. That helps me a lot. C K you know, cause when you get out of bed, you got gunk in your throat and you got gunk in your brain.

[00:03:58] You're coming out of sleep. So I don't think you can just, you know, some people in our culture will say, I just need my first cup of coffee and I'm ready to go. I think you got to do more than the coffee. Although I love coffee, don't get me wrong. But I think he got to do, I think you got to awaken the body and awaken.

[00:04:17] The lungs and get the air and the oxygen they need. So that's why I do that. I love it. Also from our Vedic and India reverse, you can Google this reverse nostril breathing, but basically what I shared is the essence of what it is.

[00:04:36] CK LIN: [00:04:36] so it was a way to reset essentially your cognitive mind to get ready for the day.

[00:04:44] Yeah. Did you read that book? Breath? It came out a couple of months ago.

[00:04:50] Freddie: [00:04:50] I did not.

[00:04:52] CK LIN: [00:04:52] So breathing. So I'm a PhD trained biomedical engineer. So in my mind, when, in my younger days, I didn't understand like what's the whole big deal about breath, right? Essentially, if you sum it down to the mechanical function of breathing is getting oxygen into your body and get carbon dioxide out.

[00:05:14] But it wasn't until I experienced psychedelics and started to explore this whole realm of consciousness, breath work. And I was like, wow, this is, there is a lot there. And there's a lot of deeper wisdom. I mean, just the way we breathe. So this book, breath actually went into a variety of different ways.

[00:05:33] These, they call them, breath, knots. So kind of like cycle nods, but like who just use breath, explore their consciousness breath. If I, if I recall correctly, And then it went into a scientific studies and understanding of essentially breath. And so for someone who really appreciates breath, I think you will really like that as well.

[00:05:56] at one practice with you, by the way, guide you. I, I learned recently he actually helps me sleep. Believe it or not. I learned this from, this, deep dive. Athlete who basically holds more records of, you know, holding the longest breath, going as deep as possible. One specific technique essentially is you hold your breath as long as you can, and then you Excel and then you take a deep breath in deep breath in again,

[00:06:35] hold

[00:06:35] it and then let everything go.

[00:06:40] Yeah. So I do that right before I go to sleep. So instead of, taking melatonin or some other methodologies or tools as a way to put myself in a more relaxed mode, relaxation mode, doing this practice actually helps me go to sleep even faster. So.

[00:07:02] Freddie: [00:07:02] Yeah, that's a great one. if we're talking about sleep, I swim about five days a week.

[00:07:09] I was in the water literally an hour ago. just an hour. It goes swimming and I swim probably about, Oh, about a half a mile to three quarters of a mile, five days a week. That relaxes me better than any other exercise. I know. so that's. You know, while we're talking about practices and breathing, swimming is another one that, my whole muscles get very calm, my complete body, and I just feel very relaxed.

[00:07:41] and then that allows me to, when I got to get energized to get ready to tackle the day or, or do interviews or do, or, or write books or, or perform or deliver a speech. I'm ready to, I'm ready to rock and roll.

[00:07:57] CK LIN: [00:07:57] So you do this right before you, perform or write or give a speech.

[00:08:03] Freddie: [00:08:03] Yeah, I swim every day. I don't have control of the time that my health club pestle lane available during a pandemic.

[00:08:12] So I book things in advance and sometimes they can get me in, in the morning. Sometimes they can get me in, in the afternoon, but I make it a point. No matter what time I don't care if it's 6:00 AM or 5:00 PM. I'll I'll structure my week in a very deliberate way to make sure I can get in that, that swimming, because that is the TA to me.

[00:08:33] That's the ultimate plus it's it's you're by yourself. It's just you and the water and there's something very meditative about swimming. You know, later today, I'm also going to go a mountain bike riding with my son. I have a 14 and, we'll, we'll take, we live very close to the Santa Monica mountains and we'll do, we'll get it.

[00:08:56] We'll get a ride in today. If you can burn about a thousand calories a day, mixing it up with, you know, scrape the tongue salute the Sunbury. The meditate is always seven days a week in the morning, but I interject that with swimming, and cycling and hiking. just like we did a couple of days ago, CK, we were on a hike together.

[00:09:20] So yeah, that to me is the combination of all that's really great living, living in California is helpful because we have pretty good weather. So that allows me to do these things and, and be with people like you.

[00:09:33] CK LIN: [00:09:33] Yeah, easy access. I love that. So why not hone in on this whole theme of living a higher vibration?

[00:09:40] Because to me you are a high vibrational human beings slash alien, right? Who would just, maybe being at a high level and, and part of what you do your public facing as a performer, as a speaker, you need to vibrate at even higher level. Such that when people receive your message, they can elevate their vibration.

[00:10:02] That makes sense. Totally. So I'm curious to know what are some of the ways that you do right before you're about to perform right before you about to give a speech? Because if, when I watch you perform, it comes through the screen, it's electrifying as charismatic. It's just like, wow. You know, aspirational.

[00:10:23] So. What do you do to amp that up even more right before you're about to transmit that energy to thousands or tens of thousands, or even hundreds of thousands of

[00:10:33] people.

[00:10:34] Freddie: [00:10:34] thank you, CK. I L I like rhythm. I love rhythm a rhythm is, is sort of the root chakra, you know, fighting the beat that you feel in your solar plexus.

[00:10:47] You know, the reason people tap her foot, the reason people dance, the reason people are. Moving around is because they feel rhythm. and I always tell people by virtue of having a heartbeat, you've got a drummer inside of you. All of us have this living drummer inside of us. And, and you being who you are CK, you you're going to know all this much deeper than I will, but the heart beats at approximately 76 beats per minute.

[00:11:16] And so, if you know that you've got this tempo. This is about where that's at. You kind of understand the pacing of the human body. There's a certain aspects of music that are in sync with the circadian rhythms of the body and in the way we think, and the way we move, for example, the chá-chá-chá Is a very common dance.

[00:11:42] It's you know, one to judge one, I've gone all over the world and I tell the audience to go clap, clap it's boom, boom, boom, boom. The moment you clap this rhythm. Everyone in the world instantly starts clapping. And I've done this in Singapore and I've done this in the couch, China, and I've done this in Kentucky and people will clap this rhythm, right?

[00:12:12] the tempo of the church at Shaw is it about little faster than the human heartbeat, but it's a tempo that people can kind of move their arms to. I'm doing this on camera, everybody, if you're listening, but I'm kind of swaying back and forth moving by my hips to the rhythm. And when I used to play with Carlos Santana, who has been his career is over a half a century old.

[00:12:38] We sold over a hundred million albums. He's he's really a living treasure. this, this guy's career was pretty much built on the chat chat chat. Music, you know, some of his songs, I have my piano right here, but he has a song called lawyer Como bot. That goes

[00:13:20] check, check. You've got to change.

[00:13:28] So all these songs or get gum over all these songs are cha cha cha cha cha cha The reason I mentioned this. Cause you're asking about rhythms and what do I do to get into state before I hit the stage before I hit the stage, my foot is tapping and I'm feeling the ribbon. Now, if I have a drummer on the stage, I will tell the drummer I'll be at the side of the curtains, like a one, and I'll ask them to start playing a rhythm for me because the drummer will get the audience in state.

[00:14:03] And it's much easier to hit the stage when your audience is already in state. So if I've got a room of 500 people going, Oh yeah, I really like this. And I haven't even walked on stage yet. CK. I haven't opened my mouth. They don't even see me yet. It's a huge advantage, you know, if you, for those of you who've ever attended a church service anywhere, every pastor tells me they see Freddy, I'm so jealous about music because you guys get the music going and it takes me the pastor 20 minutes just to get the congregation interested in what I'm saying, but in music it's not 20 minutes.

[00:14:45] It's about 20 seconds. And people are up on their feet and they're clapping. So one of the great advantages of music is it gets people into state quickly. The reason that, every convention, every event you go to, it doesn't matter what the conference is about. They're going to have some sort of music there to make the room feel good.

[00:15:13] And, and by the way, music is a part of our lives. Whether we know it or not, you walk into a supermarket for example, and if you're paying a little bit of attention, there will always be music in the market or the music in the malls or wherever you travel, or any, a theme park like Disney land is going to have music constantly everywhere.

[00:15:35] Why? Because music puts the subconscious mind in a state.

[00:15:42] CK LIN: [00:15:42] Yeah, I love that. So do you, so similarly, when you see an NBA players, before they walk in the game, Dennis Rodman famously just has his headphones on before paying attention to anyone else. Do you play music before you go on stage?

[00:16:02] Freddie: [00:16:02] I play music before I go on stage, should I have a, I have a warmup, a sizzle reel that goes on for about a minute.

[00:16:11] And, I've done many events. I've been, I've been really lucky CK. I've had the privilege of being able to speak in 82 countries. And over the years I've had different people introduce me. we got, there was one gentleman from Australia. And I was making a presentation in Shanghai. And this announcer that was bringing me on was a great Australian, announcer.

[00:16:38] I mean, he was fantastic. He's a pretty famous actor in us, Julia. He brought me on stage and, we kept that clip and we use that clip to bring me on stage all over the world. Hmm. And he sets the whole thing up about my background and everything. And that that kicks it to a song that has a, I can hear your hands clap.

[00:17:07] And then I go about, I go up on the piano and I started jamming. I haven't said one word. I have someone else introduce. I hit the stage and maybe about a minute and a half into it, I S the saga ends. And by that time, the audience is already, we've established what I do. We've established the energy. We've established the optimism.

[00:17:32] We've established a tone of joy, and the room has shifted. And I haven't even said one word.

[00:17:41] CK LIN: [00:17:41] No. I mean, that's a pretty Ninja technique, speed control. You know how you want to be introduced, you can control the energy of the room. You can control the credibility already versus leaving it at some NC that you don't even know.

[00:17:56] so thank you for sharing that. It also sounds like you, it's also a way to program yourself. Cause when you hear that trailer playing. You put yourself, you train yourself in the mind of like, all right, game time, let's go like that too. Right.

[00:18:14] Freddie: [00:18:14] I mean, think about politicians that use music before they walk on stage, you know, there's many, you know, almost every politician who's running for office and we just went, we're speaking one day after the most, the biggest election of the United States.

[00:18:31] Right. And it's still going on, but, but the point is, is that. All those people running for office. If they're going to hit the stage, they don't go on with silence or with just the audience clapping. They go on with music in some form or another. And usually the music is tapped into there somehow into their campaign message.

[00:18:54] So, pastors, priests, politicians, actors, actresses speakers. Everyone is using music and, PE music tends to be an afterthought or tends to be viewed as entertainment. But I'm here to tell you C K music is a multitasking power tool to enhance the way we live a tool that can help us lead better, help us collaborate on a higher level and help us stay in rhythm and stay in sync, especially now in this time of the pandemic.

[00:19:31] And when people are so out of rhythm, I mean, most people are, have completely lost a sense of their tempo and their timing. Because the clock is liquid deadlines are liquid. Where are we headed? A lot of people are not clear what their next career move is going to be. And by the way, it's not just career.

[00:19:54] Where are they going with their relationships? What about their love life? What about if they have a family, their children, their parents. There's a sense of smoke and ambiguity right now. People are sort of in a wait and see mode. And I'm here to tell you that if you're in wait and see, it means you're not in rhythm.

[00:20:15] So finding a way to stay on purpose, to, to really speak to what you do CK, to really support noble warrior. How do you have a purpose driven business? How do you, how do you stay? And rhythm has everything to do with it. Rhythm is associated with timing. Tempo. Are we going to get this done quickly? Do we have a deadline this Friday?

[00:20:40] We better move pretty quickly. Or do we have about a month before we got the release, the new book or blog or newsletter or advertising campaign? And if we have the luxury of a little more time, maybe we could make it get a deeper campaign and touch people on a deeper way because we're taking more time to think about the message right?

[00:21:01] There's many angles to it. Sometimes we have to move quickly. Sometimes we only have a moment to get a message out. Sometimes we have the luxury of time.

[00:21:11] CK LIN: [00:21:11] I mean, I, I love what you're saying. I love the metaphor of music and breaking that down into, I know you have your particular rhythm, a harmony, and I can't remember the other two,

[00:21:26] Freddie: [00:21:26] as a way and rhythm.

[00:21:28] CK LIN: [00:21:28] Right. As a way to, as a way to live our life. So a loving challenge here is the entrepreneurial world. The masculine, the yang approach to life is go, go, go, go, go right faster. The better. But in reality, fasters are always better because if you, so can you speak on. Finding the rhythm that's aligned congruent to what's happening internally as well as externally.

[00:21:59] So, so you get in harmony rather than rushing the song. Does that make sense?

[00:22:05] Freddie: [00:22:05] Yeah. You're talking about how to, how to find your tempo and how to see if you're in sync. So there's two things, right? So right now, CK, you and I, for example, you and I are in a state of harmony right now. We have the two of us looking at each other.

[00:22:27] We're in our respective studios. we're in a spirit of collaboration and our number one goal is to impart value to your wonderful audience. Right? That's my, my purpose here is to support your audience and people that are behind Noble warrior. And so in the spirit of supporting where I am, where we are, the first thought is there's nothing more important than the present moment.

[00:22:57] That's like the first principle. in other words, living in the moment, you know, Eckhart toll the power of now he talks about that a lot, but most people will tell you that if you can be as present as possible, then you're living life as richly as you can. So in this moment, 12:30 PM, November 4th, 20, 20 Pacific standard time.

[00:23:22] I have the honor and privilege to be with my new friend and colleague CK Lynn. And my goal in this moment is to focus on nothing else, but being with you. And not thinking about anything else and thinking about what tools so, being very aware of being in your body, in your mind with the person in front of you.

[00:23:45] That's principle, number one. Now you speak to me in a very, you have a warm low, direct. And, and very clear voice and a beautiful smile. I might see your energy CK. I get all lit up and I don't speak to you quickly. I don't, you know, if I, my next call, I'm going to be talking to some people from Mexico, right?

[00:24:16] you know, it's Espanol, it's Spanish, right? It's moving quickly. There's a certain energy of the Latin energy. So I become a chameleon and my tempo is faster. This broadcast we're, speaking at a rhythm where there can be space between my words and in the space. I can dip into my intention in creating a slower tempo and by creating a slower tempo, we create space.

[00:24:54] Between our words, and by creating space between our words, we allow the listener to hear their own thoughts. And that's when I believe we can connect at the deepest level when, when we're living in what is often referred to as Namaste Cautiousness, right. The light in me recognizes and honors the light in you right now.

[00:25:21] That's an ancient word, a Sanskrit word, right? Again, we, we go back to India and we go back to China and these are the most, the oldest, you know, 5,000 year old cultures on our planet. So, and include, let's not leave out Africa, but that's another discussion, but they are ancient cultures and these cultures.

[00:25:41] have certain golden rules that we can apply in today's world. So, and by the way, music is way older than all those cultures. Music is the oldest language in the world. you know, we say, China and India are 5,000 years old. Well, CK, they found a flute in Germany a couple of years ago, a flute it's made out of a vultures bone.

[00:26:08] And then are they carbon dated the fossil of the bone? They, they all concluded that it's 43,000 years old. So think about that. Right? The written word and the spoken word about 5,000 years that we've been using the written word and coming up with words for language, but music, people were blowing on flutes.

[00:26:33] 40 at least 43,000 years, probably much more. They were drumming. They were singing, they were playing, they were pounding. They were yelling, they were screaming, but they were using some form of harmonic resonance to communicate. And music is a, is a system that is as ancient as anything we've ever seen in terms of communication.

[00:27:00] CK LIN: [00:27:00] Yeah. I mean, it's, it's such a primal, aspect of who we are as human beings is rich in history. And as you said, it's the fastest way to get 10,000 people online in 10 seconds or 20 seconds. However long that is, is faster than anything. And I'm recalling my conversation with Marie history. Another.

[00:27:21] Beautiful philosopher entrepreneurs, also using music as a tool to get people aligned in their mind. And he talked about that as well. So I'm curious from your perspective. So let me actually do a croupy cap and then I'll ask you the next question. So what I heard, so the question that we were asking originally was how do I know that I'm in the right rhythm?

[00:27:48] So what I heard is being the present moment. Here now, not in the past or not being anxious about the future in here and now, and just appreciate this moment and also meet the other person where they're at. So, in, in, in, in this case, you slow down, you give a little bit more spaciousness because we're going deeper to allow people the space and time to reflect.

[00:28:16] Whatever we say themselves, versus your next call, dealing with Mexico, culturally, to just speak faster than therefore you also amp up your energy, meeting them, where that is that an accurate reflection of what you said?

[00:28:29] Freddie: [00:28:29] Very accurate, very accurate, because every, every human being as a culture within themselves, every human being, it's not, you're not just talking to one.

[00:28:40] You might be in face-to-face conversation. But if you take in the deeper element, and so the conversation you might pick up on the fact that they may be from a certain country, you might pick up from the fact that English is their main or their second language, you might pick up from the fact that they eat a certain way.

[00:28:59] They have a certain kind of food, they dress a certain way. And if you're sensitive to these many signals that are coming at you, it will shape the temple at which you communicate. So, what I'm saying is you want your rhythm to match or mirror the person you're having conversation with. And that's a, that's a technique that musicians use constantly to make music together.

[00:29:27] In fact, if musicians don't do that, we get fired immediately. We'll never get asked back to the stage. If we're playing faster than the person we're sharing the stage with or slower. So it's very important to match the energy and in music it's so critical. You're not only matching it, but you're blending energies and it affects the outcome and it affects the beauty or the failure of the song that you're making or the music you're making.

[00:29:58] CK LIN: [00:29:58] Yeah. The, the music is more important than the egoic self-expression or that identity. They look at me, look at me or paying too much reverence to yet to, to others. It's about the music that's being presented. Yeah. Yeah. Totally. So follow up question. I'm very curious, because you have worked with some of the legends of our time, Carlos Santana Madonna Prince, beautiful people, human beings.

[00:30:25] I'm sure many, many others. Right? So curious my want to know, are they. More special than the rest of us. Are they, you know, high by vision aliens as the media would like to portray that they are? Or are they just as human as we are, but with a few degrees of tweaks. And anyways, I'm just curious if you can share a little bit more about the, what you learn from being with these legendary artists.

[00:31:00] Freddie: [00:31:00] okay. amazing question. first of all, I do believe that each of us have a divinity and have an area where we can be the, our own superstars in our own way. Let me start that way. I think everybody listening to this podcast, and everybody that we encounter in life, if they can find what their super power is, their talent, and by the way, it can be anything.

[00:31:28] It could be a person who makes baskets. Beautiful, incredible baskets. They have ability to make baskets. It could be a farmer who has an innate sense for the timing to plant seeds and they harvest happen. It can be a cook, right? Who understands the alchemy of food. Right. I believe there a Carlos Santana or Madonna or a lady Gaga or whoever you admire, if you admire any of those musicians, In all of it.

[00:31:58] There's a Mozart that lives inside all of us. Okay. So I want to start off by saying that now, in the case of people like, Carlos Santana, Carlos was like, you, you called me an alien at the top of this broadcast. I've never been called an alien before, but if we, if we consider that

[00:32:18] CK LIN: [00:32:18] high vibration alien

[00:32:24] Freddie: [00:32:24] Hey, I, I could argue with that. Maybe, maybe I did a cup of this planet. I don't know. But if there, if there are high vibration, aliens is a true phenomenon, Carlos could probably be the King of a certain sector of the galaxy. In other words, he is exceptional. a lot of it is of course he's human. And of course he's got all kinds of issues like everyone else does.

[00:32:49] That's that comes with the package of being a human being. All of us do. But he does hear and feel the energy of the present moment in a, in a very unique way. And he's able to synthesize things very quickly and he's able to bring them to his fingers and he's able to hit that guitar in a way that has given him a stunning, almost unprecedented career as a guitar player that no other guitar player can touch.

[00:33:21] He's. He's he's, there's very few people that can do what he's done. And unify Africa, South America, jazz pop European rhythms, Asia. He can mix all these things into music and not everyone can do that. So they do have special access to the feel and the expression. That not everyone you can't get. I don't think you can go to school and learn that.

[00:33:51] I think certain people are there's a combination is as you know of nature and nurture certain talents, we can nurture, you can go to a dojo and learn all the moves and you can emerge from the dojo, as a certain level of mastery, but are some, some people that decide to become warriors that are gifted.

[00:34:15] And they, and they just instantly learn things quickly. And then they develop their own style of fighting and protecting, right. They, they become their own unique. Bruce Lee is, is, is, is probably one of the most famous of people that didn't just do martial arts. He took it to another level. Santana's like a Bruce Lee of, of the guitar.

[00:34:38] Right. It's unique. Yeah.

[00:34:42] CK LIN: [00:34:42] So, so I want to dive deeper there. And by the way, I'm, as I asked you a leading question, not because I'm falling over celebrities and think they're special, like you believe that there's genius in every single one of us, it takes cultivation and discipline to uncover, to excavate that genius.

[00:35:00] Right. So, so I want to ask you, since you have worked with some of the greats, I want to ask you. what the support is that they will have done daily or regularly as a way to hone their awareness, home their self-expression home, their genius in spite of being in perfectly perfect human being that they are.

[00:35:27] Freddie: [00:35:27] one of the things that I've seen in all, all the greats is an ability to they, their, their students, they study a lot. Now they don't study necessarily the way, not like an academic thing. They don't, they don't have a zillion books and they're constantly reading them. I don't mean it that way. when I was working with Carlos at the time, 10 years ago, when I was working with him, he had a iPod.

[00:35:55] What iPod had about a hundred hours of music or a thousand hours of music on it. And this iPod was just going to be miles Davis. I'm just going to listen to miles Davis. That, that iPod was just that. Then he had another 1000 hours of music IX specifically from Africa, specifically, nothing else. So he would just disconnect his headphones, plugged them into the Africa and all day long.

[00:36:23] He would listen to African rhythms. The next day we listened to John Coltrane, the great jazz saxophonist, right. He was interested in daily taking a Sonic bath of the greats and he would learn by, by processing and listening. Okay. So that's. That's something to think about. You know, I think all of us need to learn how we study, how we learn.

[00:36:55] for me, I am, I am, a terribly curious person. I am very curious. I like to tell people that we are teachers sometimes, but students all the time, every moment we're a library student, hopefully. And, when we can teach that's a privilege because we're able, it's a moment where we can share knowledge and wisdom.

[00:37:21] So I, I just want to encourage people to consider that it's very important.

[00:37:27] CK LIN: [00:37:27] So let me do a quick recap and ask your follow up question. So what you said is Carlos antenna, a lifelong student. He has, he immersed himself musically. Do whatever interests that he has, that's a way of his, part of being the grades.

[00:37:47] Yeah. And for you, you, the way you learn is, being students most of the time and then teachers some of the time. Yeah. Is that an accurate

[00:37:59] Freddie: [00:37:59] all of the time?

[00:38:00] CK LIN: [00:38:00] That's right. That's right. And

[00:38:03] Freddie: [00:38:03] every now and then.

[00:38:04] CK LIN: [00:38:04] So one of the things I really appreciate about you is not only you live your life, you know, a high vibration alien that you are, right.

[00:38:15] It brings joy and enthusiasm and passion. Anyone who pays any kind of attention, receive that right away. And you're also very good at articulating the thought process. Because some people may be living it, but they have no way of articulating transfer that knowledge to someone else. And you, my friend are very gifted with words.

[00:38:39] So

[00:38:39] can you dive in

[00:38:41] more deeply into your meta learning process? So that way I'm sure there's something that you're learning right now. Can you break it down for us? Step-by-step or the way you think about it? So that way. You can achieve a high level of competency going from competence, competence to conferencing, incompetent, to competence, competence, to unconscious competence very quickly.

[00:39:07] Can you share with us your learning process, please?

[00:39:09] Freddie: [00:39:09] There's two things that I like to think about, but I don't, they really operate more on the subconscious. One of them is there's a, we're living in a sense of a linear. We live under the illusion. The time is completely linear, right? So I'm talking to you.

[00:39:28] I mentioned about 16 minutes ago that it was 1230. Right now it's 1246. That's linear, I'm living thing we're living in, in measured time. But then, and there's another reality that to me is timeless and timeless is, is another state where time doesn't operate. In, you know, 24 hours a day, seven days a week, 365 days a year.

[00:39:56] I believe there's another place we can live in our mind and in our thoughts. So when I'm actually, when I'm thinking about timelessness, I can S I tend to associate that with certain sounds, because that's my, the way my brain is wired. Right. And so when I think of certain sounds. I, time, time stretches.

[00:40:19] So like, if I'm, if I have my keyboard here and I think of, let's say a sound like this, I'm not thinking of a template.

[00:40:58] I didn't think of tempo I didn't think of time, but I thought of where I was and I went, okay, I'm breathing deeply. I'm really calm. I'm kind of feeling, I see blue sky outside. So I tended to play in kind of celebration of that energy. If there was a storm outside and we were having distractions, I'd probably play something more aggressive.

[00:41:26] So for me, a lot of it is timing has two pieces. It's linear, just like my watch and it's measurable. That's linear time. And then there's the timelessness. There's again, going back to being in the moment and sometimes the moment doesn't want to be 10 seconds long. It wants to be 10 minutes long. You know those moments in your life.

[00:41:52] When you let's say your, your work, you're aspiring to climb to the top of a mountain. And when you get to the top of the mountain, you want to take five or 10 minutes at least to take in the view and to look down at what you accomplished, climbing the mountain and, and, and appreciate where you are. And perhaps have a moment of gratitude.

[00:42:13] Which is I think a very important emotion to integrate daily. That's another thing we have yet to really talk about, but gratitude, is one of those super power, attitudes that will propel you into it will surprise you. Before we go,

[00:42:35] CK LIN: [00:42:35] before we go to gratitude, I want to dive into the way of being and gratitude and all that.

[00:42:39] But pause on that for a moment. I want to go a little bit more granular on your learning process. So what I heard you say is, everything that's in your environment, we actually had a conversation about how you saw house, you know, and then the Korean melody just in your head, because everything you see is through the lens of.

[00:43:03] Acoustic and music and sound. So, so, so when you learn, I'm assuming correct me. If I'm wrong, you put, you play some music on the background as a way to enhance your learning cognitive ability. Is that an accurate projection or no?

[00:43:21] Freddie: [00:43:21] I don't know if it's music. I'm I'm I have an immediate flashback, CK, you and I were on a trail in the back of the Santa Monica mountains.

[00:43:30] We were halfway up the mountain when we were descending that the hike was coming to an end to our left. I can, I can I have, I could, I could see it like it, like we're looking at it right now was this house that was jutting out a very modern house, jutting out into the mountain, built like something from outer space made out of glass and iron.

[00:43:51] If you remember that place. And so when I saw that and you asked me a question, it triggered 10 different things at one time. And I did it feel music. I felt, I think I went to rhythm right away and I don't know exactly what I told you. I don't recall precisely what I said, but it probably, I saw the metal and the glass and it probably made me think of the elements of earth.

[00:44:20] And then when the sun was hitting it and the glass was shining, it probably put me in a certain way, the key and that key from the term of music, might've been a sharp key, major, a major D major, which are keys. That sound really good on a guitar because the guitar is more brighter, ease, and the A's and the D's are, are just broader chords.

[00:44:41] So I'm just sharing with you. Music to me is a blend of alchemy. And sometimes literally the, the 12 tone system of music, of Western music, which is talking about keys and chords and scales. That's very music talk, those kinds of terms. I tend to be living in a space where I referenced that, but I'm very, I'm trying to be very, self-aware and also a bit spiritual.

[00:45:16] About accessing the whole thing with those two

[00:45:19] worlds.

[00:45:21] CK LIN: [00:45:21] Yeah. the scene Ratatouille comes to mind. I don't know if you saw that movie. So Remy was introducing. Flavor combinations to his brother and they visually share on screen, Hey, here's what it feels like to eat this cheese. And here's what it feels like to eat grape.

[00:45:43] And here's what it feels like to actually combine the two flavors together. So if I'm interpreting what you're saying to us, you look at the world through the lens of music and when you, whatever you see, wherever you learn. Gets interpreted sonically in your mind. Is that accurate?

[00:46:03] Freddie: [00:46:03] I, I, no one's ever told me that I, that, that my thinking can resemble a, a rat in a cartoon from Pixar, but I love that movie and I love Ratatouille.

[00:46:15] And I'm just joking with you because I love, love, love Brad bird. Red bird is the guy who did that movie as well as the Incredibles. And, but what you're saying when Remi. Tastes something that he's worked so hard, his body floats he's tasting it and he starts floating and he starts twirling and midair.

[00:46:37] And the combination of flavors gives him an out of body experience. And yes, music has that effect on me. When the right harmonies and the right melodies come together with the right words and the right singer. I'm like, I either it's a box of Kleenex or I'm ready to party it, it, it, it takes me into every range of emotions you can imagine.

[00:47:05] So I think, the reason I enjoy music so much is because it's so full range experience within my body. And many times outside of my body.

[00:47:18] CK LIN: [00:47:18] So I asked the question is not because I wanted to, drill on you Freddie so much. I am. I'm asking this question because for me, I learned to love music and actually music for me, as you say, it was just, entertainment was an accessory to movies that I watch or whatever.

[00:47:38] Right. It didn't really matter to me so much. It wasn't until a few years ago. When I said in plant medicine ceremonies, when I was like, wow, this is amazing. Music is the emotions brings emotions, enhanced emotions, augment emotions to everything in life. And it's a catalyst is a, is a trigger to get me to that state that you were talking about.

[00:48:02] So, so these days. Sometimes not always, but sometimes I even shower with a cinematic music or wake up with an amount of music because right away it puts me into that state versus generating it internally. Ease me into that state very, very easily. What did I say? All of that. I forgot.

[00:48:30] Freddie: [00:48:30] that's okay.

[00:48:30] You, know, and you know what, wait a second. What a blessing you forgot, you know why, because your brain went to that feeling you have when you put music on in the morning and it helped your brain kind of detach. And so as you were reminiscing and recalling the story, You're a part of your body went there too.

[00:48:52] So I want to say what a gift that you just forgot because you're basically sharing we're sharing with your listeners. That life in tune is not about totally being on point. Life in tune is about surrendering at allowing. The little pleasures of life, maybe the taste of a salsa in a taco that you just fit into, maybe the, the, the, the feeling of, of kissing your lady on the lips, maybe the feeling of coming out of the shower with a certain kind of music that makes your posture different because.

[00:49:25] The French horn and the trumpet came in at right. The moment that you're shutting off the water, right? It's all part of being in tune. It means that you are not judging yourself too much. You're not taking yourself too, too. Seriously. You analyze what you need. You'll learn what you got, but you also know how to have some fun.

[00:49:47] CK LIN: [00:49:47] Thank you for saying that. Absolutely music does help me not to take myself too seriously. And thank you for dancing with me in this conversation. I remember why I said all that. So to me, one of the beautiful things that I did, my research on you and all of your talks, and everything. One of the things that really.

[00:50:07] Was beautiful for me to watch you is you are a master of your craft. You're able to bring music at any situation and then using words and a combination of lessons I learned, as you said, rap was them around music and the, the most poignant, illustration of it is when you explain the song summertime, you play mechanically first and then you add.

[00:50:35] The personal interpretation emotion into it. And that to me is an illustration of mastery. Can you say a little bit more about that piece and then we can go into why this is important in the journey of learning?

[00:50:52] Freddie: [00:50:52] Sure.

[00:50:53] And I think part of it is I think, I think to really give it justice, I think it's probably better if we use the keyboard.

[00:51:00] Oh, yeah, we're here

[00:51:05] figured out by now is that I, in my studio in Los Angeles, I have a desk and the desk is a, a sit and stand desk right now it's elevated to about five feet. So I can talk to you, but I have a built-in tray and an 88 note keyboard comes out of it. So that in any conversation, any. A phone conference or any zoom conference I do.

[00:51:29] And I'll try to make a point, my piano right in front of me. Right.

[00:51:35] CK LIN: [00:51:35] Its amazing You're the only person who can bring,

[00:51:38] who can, who can do that. And the zoom.

[00:51:41] Freddie: [00:51:41] So everybody let's give credit where credit's due. Summertime was composed by George Gershwin. One of America's most prolific and beautiful composers. and it's based on a blues and the melody goes like this.

[00:52:07] The live, it is easy. That's where the song comes from. Summertime. It comes from a very famous musical called Porgy and Bess. That's where it's from. So for those of you music, people out there, making sure you look up summertime from the musical Porgy and Bess by George Gershwin, because that's where this comes from now.

[00:52:26] Many people in life, especially now, deepened the year 2020 2021. We have a tendency in our modern world to move very quickly. Where we have a tendency to be bored quickly. you know, you have the remote control on TV. If you don't like what you see your two seconds, you hit the button and go next, next, right.

[00:52:50] If you're looking at your phone and you don't like what you see you scroll, that's not, I am not excited by this. Let me keep scrolling. So. The ability to live in the moment is completely lost. So what people do is they take a song like summertime and they're moving quickly.

[00:53:24] CK LIN: [00:53:24] Now

[00:53:26] Freddie: [00:53:26] it's a bunch of stuff, right? It has a lot of scales in it. I'm playing all the courts and not really making mistakes, but so what, there's a very important factor that's completely missing. And that's called the space between the notes and CK a little earlier today in, in this discussion, you and I were talking about tempo.

[00:53:51] Timing. And here's the thing, you know, we speak at about 150 words a minute, but our minds, the way we think our brains move, but around 600 to a thousand words a minute. So you say something to somebody and their mindset race way ahead of you onto something entirely different, right? This is a reality of the way people live.

[00:54:15] So your friend is telling you a story and they're moving very quickly through it. But you might come back to them and say, you know, I want to tell you this story with the right intention. So if I play this melody and that's the melody, right. But now I'm going to play it with a different intention, with a lot of space.

[00:55:20] Taking my time.

[00:55:45] CK LIN: [00:55:45] Bravo. Thank you.

[00:55:48] Freddie: [00:55:48] Same melody, same composer. But I was thinking about where am I? Who's my audience. I'm li I'm with my brothers CK Lin on Nobel warrior. And we're sharing this time together and the most important thing to talk about it, the space

[00:56:08] between the notes.

[00:56:12] And maybe if I can carry that philosophy into the way I speak to the people like care about my colleagues, my clients, my daughter, my son, my amazing lady, cmon, my metal brothers, my community, my.

[00:56:33] The way I speak to, my American citizens, you know, people on the right side of the aisle, people on the left side of the aisle, people in the middle, cause I speak to all of them and I have a relationship with all of them. And I know that the impact that I can make is going to be much better. If I have space between my words and space between the notes.

[00:57:00] And maybe out of all the things you can use music to think about it is, think about the power of the way music touches your heart when there's a deliberate space between the notes and the ideas and how your body and your ears and your spirit can receive. Because everything we do in life is a mixture of the way we transmit.

[00:57:24] And the way we were received and human, the dance of being a human being is living in the States when you're receiving ideas. And then when you're sharing and transmitting ideas. Hm.

[00:57:38] CK LIN: [00:57:38] So beautiful. It reminds me of the first sentence of the doubt the gene says, if he can articulate I'm paraphrasing, if he can say.

[00:57:51] What it is, it's not the eternal way, so it's not the notes. That's the message. It actually more importantly is the space in between and metaphorically for me, whatever we S was them tactics mindset is not, it. It's in the discussion of the polarities of life. And then we find, and we feel the truth of who we are and what the wisdom actually is being transmitted versus the, the words as the law, it must be this way.

[00:58:33] This is good. This is bad versus actually ex actively exploring what that truth in between going back and forth.

[00:58:43] Freddie: [00:58:43] CK, you just struck on what I believe is the most important aspect of our conversation today, right there, it remember there's a very common saying people will never remember what you told them, but they will remember how you made them feel.

[00:59:03] And that's a fascinating idea, but it's a fact, it's a fascinating truth. People will not remember literally. Everything you, you tell them that they'll remember, you know, when I met that guy, I wasn't sure what he was saying, but God, I felt so good in his energy or I felt so good in her energy people.

[00:59:24] Remember how you make them feel? Music is a, is an, is a craft, an art form that is designed to make people feel, you know, how many people say, you know, I don't know the words to that song, but God, that song makes me feel good. I forgot the lyrics, but it doesn't matter. It just makes me feel awesome. Most people don't know the words to every song they love, but they love the way the song makes them feel.

[00:59:52] You could think of the same principles in the way you deliver business. People will go, wow, I really love this product, but not because I know all the nooks and crannies and what's behind it. I just liked the way it looks, makes me feel Hmm. Product services. Maybe the most important thing to tell an entrepreneur is the word serve surfaces it's serve.

[01:00:17] Ultimately, we are on this planet for really short time. We're only here for a very short time. And in the short time that we're here, I believe with all my heart that we're here to serve each other. We, how do we help elevate all boats? How do all boats rise? Right? How do we. How do we add value to each other?

[01:00:41] And I believe that if you come into the game of life with this attitude of how can I contribute, how can I add harmony? How can I bring my melody to collaborate in harmony with my colleagues or even a stranger, or even, even an enemy. That's a whole other thing. Even somebody who's an adversary. How do you, how do you think.

[01:01:07] More considerately of them, right? Which goes back to, you know, hold your friends close, hold your enemies, closer, understand your adversary. And then in that formulate the right tempo and rhythm, and that'll get you to the score. And the score is the score is the, is the final outcome of where you want to get to.

[01:01:28] It's your destination. It's your desired end goal. So, th that's just sort of a general smattering of the philosophy of life and

[01:01:38] tune.

[01:01:40] CK LIN: [01:01:40] Thank you for sharing that. so many things to unpack. Well, let's start off with the atomic unit. The way I think about is the future set of best self family country world.

[01:01:52] So is fractal, right? So instead of going big, let's start with small. So. The moment that I met you, I heard you speak, then I met you a chat with you there's I can't help, but like you, right. You're you're, you're that kind of guy. And, but for me, being social is something yeah. That I had to work on because I'm naturally introvert and you know, very awkward in the beginning is I have to learn to like, Oh, here's how you talk to people.

[01:02:23] so anyways, point is. For someone who is working on or actively thinking about, or being intentional about being more authentic, being who they are owning their voice speaking up in, in, in ways that only they can. What for someone like you, who is a master in the way I see you a master in expressing themselves articulately beautifully expressively, emotionally, precisely.

[01:02:54] What would you say to someone who is on their path to really owning who they are and express themselves authentically?

[01:03:04] Freddie: [01:03:04] I would re thank you. That question to me is how do you find your melody? What's your melody. What's your, I am right. The two most important words in the English language. I am. You can't really get out of bed and add any value to anything or anybody unless, you know, I am, I am strong.

[01:03:27] I am, I am a believer. I am a vessel. So love, love. I'm a vessel of light. I am here to serve. Right. But I am. Is your, is your first starting point. So you almost have to do exercises. I like to look in the mirror when I was trying to figure things out and I'd start to talk, write things down that I am.

[01:03:49] Right. You know, there are certain things that everyone is right. A woman might write down. I am a mother, I am a daughter. I am an employee. I am an entrepreneur. I am a visionary. Right. That's a list, right? A guide. My write down, I am the dad. I am a lover. I'm a boyfriend, I'm a husband. I'm a, I'm a member of a beautiful group of people, right?

[01:04:14] They bill associated with what they do. People have to figure out what their passion and purpose is. Right. I am an environmentalist. I am a believer in, I'm a believer in women's rights. I'm a believer, right? You have to find your niche. You keep digging down. So number one is, is get, get down, get granular.

[01:04:36] With what your skill set is, right? That's number one, because those that's that those are all the little tools in your toolkit of who you are and what you have familiarity with. I think you got to know that before you can figure out what your superpower is as you and I were talking about earlier. So number one, write down all your I am That's the first one. And then as you write down your, I AM's, to me, I like to do the mind body spirit piece of what each one of those. Right. I am a thinker. I am an inventor I am, you know, I am an artist. That's all, that's all mind then. There's things that are very spirit, right? I believe in God. I am atheistic.

[01:05:23] I believe in Buddha. I believe in the writings of Hinduism, I believe in. In the way I believe in cosmology, I believe in self-awareness, whatever it is, but that's part of your spiritual, I AMS. Then you got to go to your physical items. I am strong. I am, I am disciplined. I am a runner. I love martial arts.

[01:05:51] I'm a swimmer, I'm a hiker. I'm a, you know, I am a tennis player, whatever it is you have to right. You have to figure out where your mind, body, and spirit. I am sorry. And then once you get to that point, your, your checklist starts to get narrower. And you start to think about what, what your thing is by the time you intersect your passion, your spiritual beliefs, with the way your brain thinks your mind and the way your body processes and feels things.

[01:06:20] You start to formulate what you can add value with now. all of us have to uncover our superpowers. And once we do that, then we can start to talk about, I am an entrepreneur focused on childhood education, for example. Right, right. You find, then you're able to find your niche by the way, the tighter, the niche, the better.

[01:06:53] So if you go, I am an entrepreneur focused on childhood education in Mexico. That's even narrower, right? And, and what's very interesting about life is that there are always worlds within worlds, within worlds. So even if it sounds like you're narrowing it down too much, you probably are not because you could talk about childhood education in Mexico and get very granular with that subject matter.

[01:07:31] Right childhood education in Mexico, in the 1970s. And, and, and, and when you go into that rabbit hole, that's a world within itself, and you could spend your whole life studying childhood education in Mexico. In the 1970s. My point is, is it's very good to focus on grit in a very granular way. What you do.

[01:07:56] And there was a period of time where, you know, I focused on. I'm playing a Chopin.

[01:08:08] There was a time when I focused on that, there was a time when I focused on El betas. Right.

[01:08:17] There's a time when I focused on that. There was a time when I focused on Mozart

[01:08:26] was a time when I did that. There was a time when I focused on bookie, Wookie,

[01:08:37] different times, different things. I believe that we all have to find our specific areas. Just like you see K, we're just getting to know each other, but you have a PhD. So there were times where you did papers projects, and you went into rabbit holes of study, right. And came out with books and treat to season essays and all kinds of white papers and things to get where you got.

[01:09:03] So we all have to find our white papers, our essays, our areas to a mass. A certain level of mastery in, in our given subjects, but it all starts with, I am and the I am is your melody. And the melody is the thing that people remember about you.

[01:09:25] CK LIN: [01:09:25] Quick recap. And then I'll ask you a follow up question. So what you said is focused on the, I am from identity to physicality, to spirituality, right?

[01:09:34] Mind, body, and spirit, and then have a focus on a specific thing that you want to do. And circling back to what you also shared earlier is you always, Student and sometimes we teach and that in itself also is a process as a way to practice being that identity. Yes. Accurate,

[01:09:55] Freddie: [01:09:55] accurate.

[01:09:57] CK LIN: [01:09:57] Beautiful. So, one thing that I, you didn't quite talk about is the art of unlearning because in order to step into something else, one may need to give up.

[01:10:11] Previous identities. Can you speak a little bit about that? And then before you answer, let me contextualize this a little bit. there's a phrase you hear a lot in the, personal development community be, do half. And most people focus on having most people focus on tactics and strategies, and then finally they get to the way of being.

[01:10:35] And the newest insight that I have is a way of being, could be like a muscle, like anything else. You can practice being this new identity you want to step into. So what you just share about the I am to me, is a way to practice as a way to step into this new way of being. So going back to you, my friend, What are some of the processes that you may have as a way to unlearn your all identities and step into your new identity?

[01:11:11] Freddie: [01:11:11] I think the fastest way to learn anything is to fail. Like you're, you're, you're pursuing something and you hit a bump in the road. You're you're, you're working on a book or you're, you're trying to impress a girl or you're trying to, get, a contract. Right. And you say the wrong thing, you stick your foot in your mouth.

[01:11:36] You, you reveal something. You should not have revealed. And you, and you make a mistake and the contract doesn't go through, or you lose girl or, or you lose a bunch of money because you thought you were investing in a good stock. And it, it turned out to be a scam, or, you know, all of us have these, I would call it all the trials and tribulations.

[01:12:00] All of us do. It's part of living. I think when, when I think you have to embrace the unexpected. The dissonance that sometimes comes with it, the challenge and the change. And it's from that, that you recalibrate and you learn. So what I'm talking about is when, you know, when you fall off the horse, it's the ability to learn.

[01:12:27] Okay. I'm not going to do it that way. I'm not going to ride the horse that way, or I'm not going to take that trail. I'm going to take the other trail next time. I'm going to use a different horse, right? There's a zillion conclusions you come to, but every one of the times you fall is an incredible chance to let, to learn.

[01:12:46] So I think that the expression fail fast, fail faster is a great one. I think when you have challenges, that's when you have the greatest growth. But right now, CK, we're talking in the middle of a global pandemic. I think all of us are, are dealing with a set of our own unique challenges. Some of them are global and are shared, right?

[01:13:16] we, there are some challenges. We're all sharing. Like the fact that my children can't go to school in the physical form. And millions of other people around the world are experiencing the same thing, but I also think there's unique things that we're experiencing. And, one of the ones for me is I've been alive entertainer and alive speaker speaking in front of you, if you know, 5,000 people that's over right.

[01:13:42] For now temporarily over, for the last 11 months, I have not been able to do that. So, what I've been doing is delivering what I do virtually and in many ways, it's amazing. And in many ways, it's, it's a challenge. And there were, when I was initially doing them, I had all kinds of failures, Sonic failures, things not working the right way, just now things are working much better.

[01:14:10] And I'm being, I'm able to deliver this whole, all over the world, but the point is, Is the failures are what are the only way we learn. So I think, I think, I think you've got to embrace, embrace the challenges, hold them close, learn and, and overcome. Got it.

[01:14:30] CK LIN: [01:14:30] So if I do a quick recap, if I understood you correctly, you don't even worry about the oil identity eaters boldly step into the new identity and then embrace.

[01:14:44] Failing and winning this new journey that you are embarking on. Is that accurate?

[01:14:50] Freddie: [01:14:50] Yeah. I mean, I, I, I don't always put on a suit of armor and do whatever I want to do. I I'm, I'm a person who does, I do check the temperature of the water before I jumped into it. I do have a, I do have a certain level of caution in me.

[01:15:07] I'm not, there are some people that are. I wouldn't call myself on a scale of one to 10, a 10 is a risk taker. I'm probably maybe more of a seven.

[01:15:20] CK LIN: [01:15:20] Yeah.

[01:15:21] Freddie: [01:15:21] You

[01:15:21] know, I look at the cliff before I jump over it and then I look and go, I think I can let on my feet. And there's some water down there that I can jump.

[01:15:29] I can land in if I miss where I'm trying to let you know, I think about consequences. A bit. So I'm not a total risk takers. There are plenty of people that have, that are much more, cha take chances much more than I do, but I do take a fair amount of chances and my life. And my journey has been one giant experiment, my career and the things I've done.

[01:15:54] And the people I've worked with you can't take a course in college. And, and take a course, get an MBA, in this kind of journey that I've gone through. I

[01:16:05] CK LIN: [01:16:05] mean, yeah. I mean, your career's a uniquely yours. No one else can say there. And then you are bringing this new flavor of bringing music into any kind of engagement that you bring in.

[01:16:18] That's totally awesome. So in the new reality that we live in. for me, one question that I really, think about a lot is how can we bring music into regular engagements, virtual engagements? Cause in my mind, as you said, music is such a beautiful catalyst. You take beeping in people into mood and there's thousands and thousands.

[01:16:41] Actually. I don't know, even though the number of millions of zoom meetings happening all the time, how can we use. music as a way to transform people's mindset. Cause ultimately if I recall correctly, your purse, your purpose in life is to elevate, consciousness. Actually. I'm kind of raising human potential through music.

[01:17:07] Right. So how do you do that at scale now that you can literally be global anywhere curious to know your thoughts about. About living your purpose, do this new virtual environment. I

[01:17:21] Freddie: [01:17:21] think what you have to, first of all, let's talk about the sandbox, right? You know, when you tell kids to play on the sandbox, the sandbox is maybe 10 feet by 10 feet.

[01:17:29] There's a certain amount of sand in it, and you have your pale and you have your shovel and kids for the next hour. You're in the sandbox. You can not leave the sandbox, a zoom call. Is like the sandbox, everybody, your face is going to be in a square. We're not even going to see your hands. We're just going to see you from the, from the waist up.

[01:17:51] And we're going to see all the books in your bookcase, or are we going to see another background of the golden gate bridge? Because he liked that background. Right? Right. That's the sandbox. Right. So I'm going to ask everybody. Take care of your sandbox. Think about your sandbox. You know, I have a studio here in LA, but I have artwork in my box.

[01:18:17] I have the, I have my piano with me. Think about your sandbox because now remember in the old days before the pandemic, the way you would present yourself is you had the ability to show up in FaceTime on your iPhone. You'd show up in person. And you would, people would see how you dress and people would smell your cologne or your perfume.

[01:18:42] And they would look at your shoes and they would see the car you drove. And it was just a year ago when it was important to show up in a certain combination of fashion and style. Well, guess what? Most of that's gone out the window. People are wearing their pajama pants. They're they're sitting, you know, they got a sweatshirt on the lighting's bad.

[01:19:04] They, they're not using headphones. They're talking through the computer, right. There's a lot of things that are happening now. So I've got to tell people, take your sandbox because you only have a little square and people have to get a feel for everything that used to deliver. Fashion style communications presentation.

[01:19:28] And right now it's astonishing. You see people showing up pretty sloppy, not taking care of themselves. And it speaks volumes. Even if their credit credibility is, is great. We live in a world now where the camera is, you know, I'm talking to this little green dot right now. And the green.is, is the world that I'm speaking to.

[01:19:51] So you got to make love to the green dot and you gotta, you gotta present yourself. The other thing I would like to encourage everybody is have a way to show your hands now I'm, I'm I'm. I use the piano in a big way. There you are CK You got your hands. You will be shocked with how many people are not showing their hands.

[01:20:13] I'm a hands. I mean, if I want it emphasize something and I put my hands into my style of communication and I talk about moving forward. Or do we retreat or do we move forward? The fact that I can do this to some communicating is really good for me being up on my camera, not being able to do that. That's the difference.

[01:20:34] Right. So

[01:20:36] CK LIN: [01:20:36] do you think it's better for me to stand up and actually do the podcast going forward, which is out of curiosity

[01:20:42] Freddie: [01:20:42] because I don't think of a warrior sitting down.

[01:20:46] CK LIN: [01:20:46] Okay,

[01:20:46] Freddie: [01:20:46] thank you for that. I think of a warrior. I mean, if you asked anybody to draw a warrior,

[01:20:55] CK LIN: [01:20:55] right? It's the whole body,

[01:20:57] Freddie: [01:20:57] they're not sitting down in an errand,

[01:21:00] CK LIN: [01:21:00] they are

[01:21:02] Freddie: [01:21:02] there, they're doing something with, with a positioning.

[01:21:05] Right? So something to think about, right. Noble Warrior, I am a motivational keynote speaker. I am a musician. So for me, I couldn't imagine doing a call with you or anybody sitting down. I never sit down.

[01:21:27] CK LIN: [01:21:27] Thank you. That's great feedback. I appreciate it. Thank you so much. I I'm respectful of your time.

[01:21:34] Do you mind spending just a few more minutes with me to go through some rapid fire questions? Is that cool?

[01:21:40] Freddie: [01:21:40] Let's do some rapid fire. Rapid is the key word. Cause I have another call coming up.

[01:21:45] CK LIN: [01:21:45] Oh, okay. Well it's totally

[01:21:48] Freddie: [01:21:48] fine. Let's do it. W w this has been amazing. This has been amazing. Amazing

[01:21:52] CK LIN: [01:21:52] is totally great.

[01:21:54] Maybe Freddie let's do this. I would love to do another part two with you. I want to just take a minute. To really appreciate you for how you showed up on our call. You were open, you were, you were willing to dance in this conversation with me, we talked about living on a higher vibration. We talked about, you know, setting the, our own rhythm in our daily lives.

[01:22:17] We talked about having music as a tool to live our life, our best life and our business. We talked about music as the oldest language. We talked about working with legendary artists. We talk about your learning process or Carlos Santanas learning process. We talked about mastery and music. You've demonstrated beautifully with summertime.

[01:22:38] We talked about finding our own melody there. So appreciate your agenerosity. You'll want in your enthusiasm. Thank you so much for being on noble

[01:22:47] Freddie: [01:22:47] warrior. Thank you, Cynthia. It's my pleasure. All the best.


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